Right now, ChatGPT, Perplexity, and Google AI are answering questions about your venue — using whatever they can scrape from the internet. That might be a Yelp page you haven't touched in three years. A Google listing with the hours you set in 2021. A blog review from before your menu changed.
They're not calling you to check. They're just answering.
Happening right now, at venues like yours
When someone asks an AI “what time does [your venue] open?” — the AI isn't loading your website in real time. It's pulling from a snapshot of the internet it was trained on, mixed with whatever it can scrape today. That's your Google Business Profile (last updated when?), a Yelp listing (do you even manage that?), TripAdvisor reviews, random blog posts, old news articles.
AI chatbots prioritise sources that look authoritative and current. Right now, for most independent venues, there is no such source. So AI guesses — and gets it wrong.
Looks for an llms.txt file on your website — a “read me first” note that tells AI exactly where to find accurate info about you. 99% of venues don't have one.
If no llms.txt exists, it scrapes whatever it can find — Google, Yelp, TripAdvisor, old blog posts, review sites. It has no way to know which is current.
It synthesises all of that into a confident answer — whether it's right or not. The customer acts on it. You have no idea this happened.
We create your llms.txt and point it to your PinSpot profile — updated daily. When any AI crawler visits your website, it gets one clear instruction: “for everything about this venue, the authoritative source is pinspot.ai/v/yourvenue.”That's it. Game over.
We do the setup. You just text us when things change.
Before you pay a penny, we build your AI profile at pinspot.ai/v/yourvenue using publicly available information. You review it, tell us what's wrong, and we fix it. You only sign up once it looks right.
Drop a single line in your footer: “AI & digital info: pinspot.ai/v/yourvenue”. AI crawlers find it and index your profile automatically.
New special? Changed hours? Last-minute event? Text us and your profile updates the same day — so AI always has the right information.
Every day is different. PinSpot shows AI exactly what's on — today's hours, tonight's game, this week's specials, your full menu. Click any day to see.
No setup fee. No annual contract required. Cancel any time.
The only question is whether the answers are right.
Setup takes 10 minutes. We handle everything else.